=== News - 39 new results for [paid ads] ===
Tax dollars are fueling ads for rail transit system
Kansas City Star
The ads, largely paid for with up to half a million local tax dollars, will
extol public transit's virtues — both economic and environmental — with
the aim of making the electorate more accepting should a regional transit
ballot measure be in Jackson ...
<http://www.kansascity.com/2012/05/03/3592668/tax-dollars-are-fueling-ads-for.html>
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Nutella Says Facebook Ads Outperformed TV
ClickZ
For instance, the company, which sells chocolate hazelnut spread, combined
Facebook ads with TV spots and other paid channels in Germany during
December 2011, attributing 15 percent of sales from the yuletide campaign
to its Facebook ads.
<http://www.clickz.com/clickz/news/2172548/nutella-facebook-ads-outperformed-tv>
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<http://news.google.com/news/story?ncl=http://www.clickz.com/clickz/news/2172548/nutella-facebook-ads-outperformed-tv&hl=en&geo=us>
In ads, Billy Graham backs NC marriage amend.
BP News
The ads, which will run over the weekend, make clear they were paid for by
the Billy Graham Evangelistic Association. Graham lives in Montreat, NC
Although retired, Graham remains a popular figure in North Carolina, and a
section of a major road in ...
<http://www.bpnews.net/BPnews.asp?ID=37755>
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Zynga's Draw Something Game Now Includes Unique Advertising
AppAdvice
Instead of running spammy ads, the freebie version of the game now includes
terms for players to draw paid for by advertisers, according to AdAge
Digital. Since Zynga acquired OMGPOP, the Words With Friends creator have
put their boatload of cash to ...
<http://appadvice.com/appnn/2012/05/zyngas-draw-something-game-now-includes-unique-advertising>
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Lamar 1st-qtr loss widens as it pays down debt
BusinessWeek
Shares of Lamar Advertising Co. fell Thursday after the billboard and
outdoor advertising company said its first-quarter loss grew by 72 percent
as it paid down debt. Lamar posted a net loss of $22.9 million, or 25 cents
per share for the three months ...
<http://www.businessweek.com/ap/2012-05/D9UHD9G81.htm>
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Indiana Republicans release closing ads--Chen to get student visa--Mitt
writes ...
Politico
It's about spending less, paying down our debt, and restoring opportunity
and freedom. I'm Richard Mourdock and I approve this message because the
truth is, it's time for new conservative leadership in Washington."
Watch: http://bit.ly/IqV1OH.
<http://www.politico.com/morningscore/0512/morningscore589.html>
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How To Create Search Ads That 'Run Like A Dog'
MediaPost Communications
Simplicity in communication creates clarity in paid-search ad messages too.
As search marketers, the next time you think about crafting a message in a
paid-search ad or copy for a Web site promotion, keep it simple and
concise.
<http://www.mediapost.com/publications/article/173951/how-to-create-search-ads-that-run-like-a-dog.html>
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As Dunedin bans ads on bus shelters, agency will have to find alternate ...
Tampabay.com
(Clear Channel also has about a dozen shelters each in Largo and Dunedin
that were grandfathered in when those cities later banned bus shelter ads.)
Clear Channel also paid PSTA $1000 per shelter each year until January,
when the PSTA board accepted ...
<http://www.tampabay.com/news/localgovernment/as-dunedin-bans-ads-on-bus-shelters-agency-will-have-to-find-alternate/1228353>
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Holding super PAC ad follows campaign ad
News & Observer
This one, which will air through election day Tuesday, picks up on the
theme of an ad that began airing earlier this week and was paid for by
Holding's campaign committee. Both ads jump on opponent Paul Coble's
remarks last week that Holding, ...
<http://projects.newsobserver.com/node/24526>
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<http://news.google.com/news/story?ncl=http://projects.newsobserver.com/node/24526&hl=en&geo=us>
The case for in-app advertising
BizReport
... a leader for in-app advertising for brands like Facebook and developers
using Apple and Android systems. by Kristina Knight According to company
information LifeStreet Media has more than 200 million social and mobile
app installations and has paid ...
<http://www.bizreport.com/2012/05/the-case-for-in-app-advertising.html>
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Zynga Brings "Brand Words" to Draw Something
Escapist Magazine
Ads in the hit doodler Draw Something were previously confined to
conventional banners in the free version of the game, but now advertisers
are paying Zynga to insert branded words into both the free and paid
editions of the game.
<http://www.escapistmagazine.com/news/view/117094-Zynga-Brings-Brand-Words-to-Draw-Something>
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As Facebook IPO Looms, Advertising Hurdles Remain
Fox Business
For example, consumers are much more likely to splurge on a Sony (SNE) TV
if a friend has already endorsed it through a paid ad on Facebook. "We
know where word of mouth sits in the decision-making process. It's at the
top," said Steinman.
<http://www.foxbusiness.com/technology/2012/05/03/as-facebook-ipo-looms-advertising-hurdles-remain/>
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Obama Opens 25th Florida Office as He Outspends Romney
Bloomberg
Obama's online ad presence is orchestrated by Bully Pulpit Interactive, a
Washington-based company led by Andrew Bleeker, who was director of
Internet advertising for Obama's 2008 campaign. Bully Pulpit has been paid
$19 million by the campaign.
<http://www.bloomberg.com/news/2012-05-04/obama-opens-25th-florida-office-as-he-outspends-romney.html>
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Have fun drawing ads for Zynga in Draw Something
Games.com News (blog)
According to Ad Age, Zynga already experimented with advertising-heavy
words like "Doritos", "Nike" and "KFC". "People loved to draw the Colonel
and bags of Doritos," Zynga New York VP and GM Dan Porter told Ad Age. Now,
the NHL has likely paid big for ...
<http://blog.games.com/2012/05/04/draw-something-nhl-ads-zynga/>
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More from Real Estate News
OCRegister
He was an imposter, one of a horde of scam artists who post bogus rental
ads – often promising below-market rents – then coax tenants into
paying deposits up front before showing them the home. "Typically, a
landlord asks for a pre-credit report," Shaw ...
<http://www.ocregister.com/articles/rent-352608-property-deposit.html>
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Ad Buyers Want Better Info on Magazine Tablet Editions
AdAge.com
Among their other requests, buyers said they want information on consumer
engagement with ads customized for tablet editions and separate paid
circulation guarantees for print and digital circulation. Buyers also want
to see subscriber data separated ...
<http://adage.com/article/mediaworks/ad-buyers-info-magazine-tablet-editions/234547>
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<http://news.google.com/news/story?ncl=http://adage.com/article/mediaworks/ad-buyers-info-magazine-tablet-editions/234547&hl=en&geo=us>
Matty Moroun, Detroit's Border Baron
BusinessWeek
They paid for radio ads in select districts. They also posted mock eviction
notices in the deteriorating neighborhood of Delray, where the government
would have to buy out some families to make way for the bridge plaza. Many
residents thought the ...
<http://www.businessweek.com/articles/2012-05-03/matty-moroun-detroits-border-baron>
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Media: gangs gang up on Village Voice's "Backpage.com" online advertising
site
ChiefOfficers.Net
Kristoff argues that the classified ads site (think craigslist with
payment) wilfully hosts advertisements from those who sell or rent underage
girls. It all started with an article in 18 March in which Kristoff
reported (which is not the point of an ...
<http://chiefofficers.net/888333888/cms/index.php/news/industries/media_publishing/media_gangs_gang_up_on_village_voice_s_backpage_com_online_advertising_site>
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Business Roundtable to launch video campaign - How does Newt Gingrich pay
off ...
Politico
STATISTICALLY SPEAKING, 2012 PREZ RACE WAY MORE NEGATIVE THAN 2008 CONTEST:
So far, about seven in 10 ads aired during the 2012 presidential race have
been negative — a significantly greater rate than in 2008, concludes a
new study out today by the ...
<http://www.politico.com/politicoinfluence/0512/politicoinfluence254.html>
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You're Now Drawing Ads in Draw Something
Kotaku
Having quietly tested the idea with more iconic brands like Nike, KFC and
Doritos - "People loved to draw the Colonel and bags of Doritos", says
Zynga's Dan Porter - the game is now running paid deals with clients like
the NHL, which has bought a ton ...
<http://kotaku.com/5907590/youre-now-drawing-ads-in-draw-something>
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Why Automating Social Media Marketing Could Hurt Facebook
Mashable
Bazaarvoice has already used its earned content to create new forms of
social ads that can appear off-domain of Facebook and Twitter. Brands could
integrate paid, owned, and earned. Brands will start with content
publishing optimization, analyze this ...
<http://mashable.com/2012/05/03/automating-social-media-marketing/>
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VideoDaily Roundup: YouTube's Minimum Wage Model
MediaPost Communications
by Ross Fadner, 2 hours ago Today we start off with a glimpse into just how
much (or how little) YouTube's new channel workers are getting paid for
their efforts. Next, could Facebook's new sports video deal pave the way
for brands?
<http://www.mediapost.com/publications/article/173954/videodaily-roundup-youtubes-minimum-wage-model.html>
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BCE Beats EPS, Keeps Guidance
Zacks.com
Canada's largest telephone operator BCE Inc. (BCE - Analyst Report) has
reported first quarter 2012 adjusted earnings per share of 75 Canadian
cents (75 cents per ADS), which beat the Zacks Consensus Estimate by a
penny. Adjusted earnings per share ...
<http://www.zacks.com/stock/news/74492/bce-beats-eps-keeps-12-guidance>
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Student Loan Borrowers Say They're Being Gouged
NBC Chicago
Is your inbox full of junk ads? If so, you're not alone. NBC Chicago's Lisa
Parker has a cautionary tale on how to deal with the inbox overload.
NBCChicago's Target 5 consumer report take a look at an alarming trend in
hair care: the Brazilian blowout, ...
<http://www.nbcchicago.com/news/local/target-5-student-loans-mohela-150125195.html>
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League of Cities reports good return on GoogleAds program advertising
Treasure ...
TCPalm
Overall, the League spent $6078.25 for the ads, with an average rate of
return of 2.29 percent. The cost for the ads was paid by the League through
its annual budget allowance from the Florida League of Cities, which is
funded by dues from more than ...
<http://www.tcpalm.com/news/2012/may/03/league-of-cities-reports-good-return-on-program/>
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Roy Exum: Newt's Puzzling $3.8 Million
The Chattanoogan
I can remember when TV stations and newspaper demanded payment from
politicians before their ads would ever appear. This isn't to say a
candidate will tell a lie, or show you an old bank statement – it's just
that not many people ever lost money when a ...
<http://www.chattanoogan.com/2012/5/4/225294/Roy-Exum-Newts-Puzzling-3.8-Million.aspx>
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iOS app success is a lottery: 60% (or more) of developers don't break even
Ars Technica
Whereas $20-30 was not an uncommon price for desktop software created by
small developers in the past, the App Store quickly led consumers to expect
to pay 99 cents, or maybe $1.99 for most mobile apps. Many more are free,
supported with in-app ads or ...
<http://arstechnica.com/apple/news/2012/05/ios-app-success-is-a-lottery-and-60-of-developers-dont-break-even.ars>
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Billy Graham Takes Out Full-Page Ad for Amendment One
Advocate.com
His son Franklin Graham is president and CEO of the Billy Graham
Evangelistic Association, based in Charlotte, which paid for the ads.
"Take a stand on God's definition of marriage," Franklin Graham urged
in radio ads this week.
<http://www.advocate.com/politics/marriage-equality/2012/05/03/billy-graham-takes-out-full-page-ad-amendment-one>
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Another perfume company accused of scamming employees
KOMO News
Desperate for work, Patterson and those 14 others responded to a Craigslist
ad for office jobs that paid $40000 a year with benefits. The ad said no
experience was required. It seemed like a dream job to many of the
applicants, such as single-mother ...
<http://www.komonews.com/news/local/Another-perfume-company-accused-of-scamming-employees-150125955.html>
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Facebook at 99x Profit Exceeds 99% of S&P 500
BusinessWeek
By Lee Spears and Sarah Frier on May 04, 2012 Facebook Inc. (FB) (FB) is
betting its growth prospects will persuade investors to pay 99 times
earnings for its initial public offering, a higher multiple than 99 percent
of companies in the Standard ...
<http://www.businessweek.com/news/2012-05-04/facebook-at-99-times-profit-exceeds-99-percent-of-s-and-p-500-index-tech>
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<http://news.google.com/news/story?ncl=http://www.businessweek.com/news/2012-05-04/facebook-at-99-times-profit-exceeds-99-percent-of-s-and-p-500-index-tech&hl=en&geo=us>
Michael Jackson To Appear On Pepsi Cans
MTV.com
While Jackson was handsomely paid in the 1984 deal, it was during the
filming of an ad for that sponsorship that his life was forever altered.
While shooting a commercial for Pepsi, a pyro effect went wrong and
Jackson's hair caught fire, ...
<http://www.mtv.com/news/articles/1684460/michael-jackson-pepsi-cans.jhtml>
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Class Calls Utility Come-On a Scam
Courthouse News Service
... paid her bill and that customers "likely would save 10 percent over
their local utility company." "Energy Plus' advertisements, website and
customer agreements indicate that its rates are market-based and highly
competitive," the complaint states.
<http://www.courthousenews.com/2012/05/04/46237.htm>
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SONI-MEDIA 2 LAST
IBNLive.com
TRPs were needed to get advertisements, and carriage fee had to be paid to
reach viewers, the Broadcasters told her. Soni said that Digitalisation was
a solution to these problems as channels will get subscription fee and
there would be a better ...
<http://ibnlive.in.com/generalnewsfeed/news/sonimedia-2-last/994349.html>
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Seniors group confident Kelly will protect benefits
Arizona Daily Star
Republican Jesse Kelly has a new TV ad featuring his grandpa Hank Allgyer
in which Kelly says he's committed to protecting Social Security and
Medicare for seniors. The ad is paid for by Kelly's campaign and the
National Republican Congressional ...
<http://azstarnet.com/news/local/govt-and-politics/elections/seniors-group-confident-kelly-will-protect-benefits/article_9c34d453-c08f-5f83-855e-938f732e35b1.html>
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Romney super PAC donors put at credit card risk
Washington Times
Restore Our Future, the super PAC helmed by former top Romney campaign
officials that runs ads attacking the former Massachusetts governor's
opponents, has for months been accepting credit card information without
any type of security, leaving the card ...
<http://www.washingtontimes.com/news/2012/may/3/romney-super-pac-donors-put-at-credit-card-risk/>
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Missouri governor candidate backs limits on lobbyist gifts
Kansas City Star
By DAVID A. LIEB AP JEFFERSON CITY -- Missouri gubernatorial candidate Dave
Spence outlined an ethics proposal Thursday that would limit lobbyist gifts
to public officials and require greater financial disclosure by nonprofit
groups running ads in ...
<http://www.kansascity.com/2012/05/03/3592301/missouri-governor-candidate-backs.html>
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Obama Campaign Attacks Romney On Women
WCVB-TV
For example, under President Obama, Julia at age 23 can fight for a right
to equal pay, because he signed the Lilly Ledbetter Fair Pay Act, according
to the web tool. But Julia doesn't know her fate under a President Romney
because he hasn't said ...
<http://www.thebostonchannel.com/politics/30996987/detail.html>
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Corporate Pollution of the American Psyche
OpEdNews
Your medical insurer only cares that you continue to pay your premiums, and
that the price of those premiums goes up much faster than inflation. It is
against the law to bribe a government official, it is against the law for
government officials to ...
<http://www.opednews.com/articles/Corporate-Pollution-of-the-by-Tracy-Turner-120502-293.html>
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Hitler Reacts to Ad Tech
Adrants
Paid search, YouTube celebrities, Twitter, Google, RTBs, DSPs, banner ads,
exchanges, agencies, retargeting, Cannes, Dynamic Logic, brand lift,
view-throughs, clicks, the IAB, ad networks, The whole thing is pretty
funny. And very, very sad.
<http://www.adrants.com/2012/05/hitler-reacts-to-ad-tech.php>
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=== Blogs - 4 new results for [paid ads] ===
Mobile Advertising Tips | Marketing Times for the Hotel & Travel ...
By William
"The size of the screen largely affects how many organic and paid ads
appear in the search results page and how users view the website. Since a
mobile screen is much smaller than a desktop, placing within the first two
ad positions is crucial ...
<http://www.marketingtimes.com/2012/05/mobile-advertising-tips/>
Marketing Times for the Hotel...
<http://www.marketingtimes.com/>
A Few Choice PPC Tips to Make your SMB's Ads Successful
By Todd Bailey
While PPC companies are more than happy to handle a company's cost per
click advertisements, some enterprising SMB owners prefer to take their
paid marketing projects into their own hands. The following are just a few
helpful PPC tips for ...
<http://ppc.org/a-few-choice-ppc-tips-to-make-your-smbs-ads-successful/>
PPC - About PPC - Pay Per Click...
<http://ppc.org/>
DigiKnow: Facebook Timeline Fan Engagement Increases, Google ...
By Maggie Saugstad | Media Strategist
Paid search ads are served to consumers who type in a specific keyword that
an advertiser has targeted. ... For advertisers already using or
considering the use of paid search ads, this is a very good option to
increase the number of leads.
<http://www.ls-unscripted.com/index.php/2012/05/04/digiknow-facebook-timeline-fan-engagement-increases-google-enhances-lead-gen-hulu-changes-business-model-political-ad-reporting-goes-online/>
L&S Unscripted
<http://www.ls-unscripted.com/>
6 Types of eCommerce Traffic | Demac Media
By Katie Hudson
Paid/ Sponsored links normally appear at the top of your search results
list in a light yellow background as well as on the right hand side of your
page. This is essentially advertising and can be referred to as pay per
click ads. Pay per click (or ...
<http://www.demacmedia.com/ecommerce/6-types-of-ecommerce-traffic/>
Demac Media
<http://www.demacmedia.com/>
=== Web - 1 new result for [paid ads] ===
FairSearch.org | Google's "Don't Be Evil" Hoax Continues: Paid ...
Yesterday, the Business Insider blog reported on Google's latest detachment
from its "don't be evil" tagline: the introduction of paid inclusion in
search results.
<http://www.fairsearch.org/deceptive-display/googles-dont-be-evil-hoax-continues-paid-inclusion-blurs-lines-between-ads-and-search-results/>
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http://www.google.com/alerts/remove?hl=en&gl=us&source=alertsmail&s=AB2Xq4isObGplOORLPt_LlTcWiEWXjRFse7NGg0
Create another Google Alert:
http://www.google.com/alerts?hl=en&gl=us&source=alertsmail
Sign in to manage your alerts:
http://www.google.com/alerts/manage?hl=en&gl=us&source=alertsmail