=== News - 40 new results for [paid ads] ===
Labor Launches First Anti-Romney Ad Campaign
Wall Street Journal (blog)
By Neil King Jr. Organized labor is taking its first shots of the 2012
presidential campaign, portraying Mitt Romney as an elitist "vulture
capitalist" in a series of Web ads designed to drum up volunteers. The
ads, paid for by the AFL-CIO's Super PAC, ...
<http://blogs.wsj.com/washwire/2012/05/07/labor-launches-first-anti-romney-ad-campaign/>
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Obama Campaign Puts its Spin on the Economy
BusinessWeek (blog)
Obama for America, the president's re-election campaign, released its first
paid television ad of the election season this morning. It's set to run in
nine swing states, and David Axelrod, his chief strategist, told reporters
on a conference call that ...
<http://www.businessweek.com/articles/2012-05-07/obama-campaign-puts-its-spin-on-the-economy>
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Get paid to wrap your car? The feds say some offers are a scam
ABC2 News
According to the federal government's Internet Crime Complaint Center,
scammers are posting ads online claiming you can get paid for driving your
own car. The ads say you can wrap your car with advertising, working with
big name companies like Coke or ...
<http://www.abc2news.com/dpp/money/consumer/scam_alerts/getting-paid-to-wrap-your-car-the-feds-say-some-offers-are-a-scam>
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Ad of the Day: The New York Times
Adweek
A year after it was introduced, The New York Times' paid
digital-subscription model is largely being hailed as a success. To
celebrate, the newspaper is moving beyond educating people about the model
and into a branding play that pushes the rich ...
<http://www.adweek.com/news/advertising-branding/ad-day-new-york-times-140092>
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<http://news.google.com/news/story?ncl=http://www.adweek.com/news/advertising-branding/ad-day-new-york-times-140092&hl=en&geo=us>
staff 'paid out of HSU money'
The Australian
The FWA report also accused Mr Thomson of misusing $71300.23 of union
members' funds on his 2007 election campaign for Dobell, sheeting home
printing, advertising and promotional costs to the HSU. This spending was
undertaken without the authority of ...
<http://www.theaustralian.com.au/national-affairs/industrial-relations/craig-thonsons-campaign-staff-paid-out-of-hsu-money/story-fn59noo3-1226349333355>
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An Overview of Google Adwords Recent Updates and My Grades
Business 2 Community
I am still reviewing this, but looks like a great way to promote custom
apps for audiences to download. What: A self-serve video ad campaign that
can complement text ad campaigns. Pricing based on Pay-per-view rather than
pay-per-click.
<http://www.business2community.com/online-marketing/an-overview-of-google-adwords-recent-updates-and-my-grades-0174710>
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<http://news.google.com/news/story?ncl=http://www.business2community.com/online-marketing/an-overview-of-google-adwords-recent-updates-and-my-grades-0174710&hl=en&geo=us>
Walker launches new attack ad on Barrett
Milwaukee Journal Sentinel (blog)
"Scott Walker has misled the people of Wisconsin, caused unprecedented
political turmoil and division, and overseen a sputtering Wisconsin economy
that leads the entire nation job loss. No amount of slick TV ads paid for
by wealthy, right-wing donors ...
<http://www.jsonline.com/blogs/news/150450055.html>
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<http://news.google.com/news/story?ncl=http://www.jsonline.com/blogs/news/150450055.html&hl=en&geo=us>
How We Are Ohio Used YouTube to Drive Viewership & Sway Voters
Search Engine Watch
He notes that, "TrueView ads were highly effective because the campaign
only paid for views – a distinct advantage with limited budgets."
TrueView in-search and in-display ads: The campaign used TrueView in-search
and in-display ads to highlight their ...
<http://searchenginewatch.com/article/2172840/How-We-Are-Ohio-Used-YouTube-to-Drive-Viewership-Sway-Voters>
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Dig deep before buying funeral insurance plan
The Australian
HAVE you noticed how many ads there are out there for funeral insurance? It
can take as few as six years for the premiums to be more costly than the
funeral itself. That's the view of a study conducted by Rice Warner
comparing a prepaid funeral plan ...
<http://www.theaustralian.com.au/business/wealth/dig-deep-before-buying-funeral-insurance-plan/story-e6frgac6-1226349115711>
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ProQuest's Udini is a cloud-based research tool for regular people
paidContent.org
7, 2012, 1:11pm No Comments Online research database ProQuest's usual
customers are libraries, universities and other large institutions that can
afford to pay a lot for access. With its new cloud-based tool, Udini, it
aims to make Internet research ...
<http://paidcontent.org/2012/05/07/proquest-udini/>
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Things Obama Doesn't Want You to Forget: Financial Crisis, Bin Laden
The Atlantic Wire
Who It's For: It's a shorter version of a 7-minute Web ad the Obama
campaign released last week. The ad, the first paid positive spot of the
Obama campaign, Politico reports, will air this week in these swing states:
Colorado, Florida, North Carolina, ...
<http://www.theatlanticwire.com/politics/2012/05/things-obama-doesnt-want-you-forget-financial-crisis-osama-bin-laden/51979/>
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Modern madmen make The Pitch
The Province
Andy Krupski and the modern advertising industry would steal his thunder,
and his clients, faster than Draper could pour a scotch or hit on a
secretary. Leave the '60s to Sterling Cooper Draper Price. AMC has a new,
21st-century band of mad men and ...
<http://www.theprovince.com/Modern+madmen+make+Pitch/6577177/story.html>
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The Seemingly Constant Kerfuffles of Election 2012
The Atlantic
Its authors, Professors Richard R. Lau and Ivy Brown Rovner, surveyed
scholarly work on negative advertisements in political campaigns. They
found that attacking a political opponent is likely to result in voters
evaluating him or her less favorably, ...
<http://www.theatlantic.com/politics/archive/2012/05/the-seemingly-constant-kerfuffles-of-election-2012/256786/>
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Celebs muffle the voice of experience
Orlando Sentinel
(Ricardo DeAratanha, Los Angeles Times / May 07, 2012) Tom Kane hates the
ads for Mercedes-Benz. It's not the car. It's Jon Hamm. Mercedes uses the
"Mad Men" star as the voice of its television and radio commercials. "Even
if it is a terrific spot ...
<http://articles.orlandosentinel.com/2012-05-07/entertainment/la-fi-ct-voiceover-20120507_1_jeff-danis-voice-tom-hanks>
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Big test for Senate vet Lugar
WBEZ
Those ads were paid for by the campaigns themselves, but this race has also
been a target of outside money. According to the Center for Responsive
Politics, the total tops $4 million in non-candidate spending, the most out
of any race in 2012 besides ...
<http://www.wbez.org/programs/eight-forty-eight/2012-05-07/big-test-senate-vet-lugar-tuesday-98840>
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Call of the Weird
Voice of America (blog)
But however you look at it, marketing executives are clearly getting paid
lots of money to craft Internet ad campaigns that touch not on the serious,
but on the weird, funny, or just plain creepy.
<http://blogs.voanews.com/digital-frontiers/2012/05/06/call-of-the-weird/>
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FTC revised guidelines for disclosure: toothless or cumbersome?
Dr. Vino
The crux of the matter remains sponsored posts and paid reviews, which look
like editorial but are really ads. Fortunately, we don't see much of those
in wine writing and magazines tend to flag advertorial as such. But given
the high cost of wine and ...
<http://www.drvino.com/2012/05/04/ftc-revised-guidelines-disclosure/>
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Personal.com Creates An Online Vault To Manage All Your Data
Fast Company
But Green says the company is planning on implementing a Dropbox-style
freemium model, where paid tiers will be added based on criteria yet to be
determined, possibly usage. Green says the idea for the data vault came out
a larger idea around giving ...
<http://www.fastcompany.com/1836521/personalcom-creates-an-online-vault-to-manage-all-your-data?partner=gnews>
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Avon Products: Lots More Lipstick Needed
Seeking Alpha
Somehow, despite a 35% EPS decline and a larger decline in the share price,
Andrea Jung was paid $82 million in total 2005-11 compensation In fact,
Avon's followed a path well-trodden by other struggling companies. First
were the large share ...
<http://seekingalpha.com/article/565871-avon-products-lots-more-lipstick-needed>
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Summer Slog Expected for TV Upfront
AdAge.com
As this year's annual talks for the sale of TV ad time start in earnest, at
least one network is expected to make the case for another year of price
increases of 10% or more (Hello, CBS). At the same time, buyers are betting
that economic factors ...
<http://adage.com/article/mediaworks/summer-slog-expected-tv-upfront/234584>
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4As Print Committee Urges MPA, Publishers To Establish Transparency For
Tablet ...
Folio Magazine
The letter very sharply criticized the practice of bundling digital
editions as part of overall circulation to meet rate base guarantees even
though some advertisers are not themselves choosing to let their print ads
run in the tablet editions.
<http://www.foliomag.com/2012/4as-print-committee-urges-mpa-publishers-establish-transparency-tablet-metrics>
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The 6 Best Pages of Henry Blodget's 6-Page Article About Zuckerberg
Gawker
It's more than Wall Street paid in bonuses to New Yorkers last year. And it
has been amassed in only eight years by a 27-year-old who not long ago
passed out business cards reading "I'm CEO, bitch." The Zuckerberg most
people know is the one depicted ...
<http://gawker.com/5908207/the-6-best-pages-of-henry-blodgets-6+page-article-about-mark-zuckerberg>
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Deal Me In!
Biscayne Times
He finds it amusing that a restaurant critic like myself can eat caviar and
truffles on a Saturday evening, then snip penny-saving ads for creamer and
toilet tissue the next morning. But I've got news for him: While I still
enjoy saving an average of ...
<http://www.biscaynetimes.com/index.php?option=com_content&view=article&id=1156:deal-me-in&catid=34:neighborhood-correspondents-miami-shores&Itemid=182>
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In Virginia, a Test of the Obama Machine
The Atlantic
The commonwealth had never seen such a blitz, from the 75 Campaign for
Change field offices that dotted every corner of Virginia's vast geography
to the $25 million in Obama television ads. It wasn't just a matter of the
Republicans' limited financial ...
<http://www.theatlantic.com/politics/archive/2012/05/in-virginia-a-test-of-the-obama-machine/256787/>
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Irving Picard expands his quest for Madoff money
Crain's Cleveland Business (blog)
The ads, designed to drum up volunteers and paid for by the AFL-CIO's Super
PAC, Workers' Voice, "will appear nationwide but mainly target potential
activists in Wisconsin, Ohio, Michigan, Florida and Nevada," the
newspaper reports.
<http://www.crainscleveland.com/article/20120507/BLOGS03/120509866>
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Sarkozy's Footsteps: Will the Democrats Be Next?
Huffington Post
They'll also run the risk of paying the same price Nicolas Sarkozy paid.
This should be the Democrats' moment, a time to make political gains in the
most honorable way possible: by fighting for what's right. Today's radical
Republicans want to destroy ...
<http://www.huffingtonpost.com/rj-eskow/democrats-austerity_b_1493363.html>
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SA couponer shares savvy shopping tips
KSAT San Antonio
King paid $1.41. King added she never pays items such as toothpaste or
floss. Her strategy is use the coupons when something's on sale at it's
lowest price. "It really is a game. You have to pay attention to the sales
ads. Most stores in San Antonio, ...
<http://www.ksat.com/news/SA-couponer-shares-savvy-shopping-tips/-/478452/12664446/-/5u4ph5z/-/>
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Recall fundraising provision had broad support
Milwaukee Journal Sentinel
It came during a period when two state senators - Democrats Gary George and
Tom Harnisch - had been forced to use campaign funds to pay lawyers for
court challenges to recall efforts against them. State Sen. David Helbach
(D-Stevens Point) inserted the ...
<http://www.jsonline.com/news/statepolitics/recall-fundraising-provision-had-broad-support-l759lck-150381755.html>
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Perfect Ratio of 'Nonworking' to 'Working' Spend Is an Illusion
AdAge.com
For those not familiar with these dusty terms of art, nonworking media
spending is the money spent on creating advertising and content. Working
media spending is the money spent to run that content. And many marketers
are quietly tapping consultants in ...
<http://adage.com/article/agency-news/paring-nonworking-spend-a-move-modern-times/234588/>
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George Clooney for Barack Obama, Katy Perry for Pepsi
Montreal Gazette
The $40000 price tag, paid by 150 invited Hollywood bigshots, will bring in
$6 million. Then there's the online sweepstakes for which anyone rich is
eligible: two seats at the head table. "Donations" associated with that
could bring in another six mil, ...
<http://www.montrealgazette.com/entertainment/movie-guide/George+Clooney+Barack+Obama+Katy+Perry+Pepsi/6578661/story.html>
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Sell Google – Lot Of Heat, Not Much Light
VC Circle
As this chart shows, while volume of paid ads is going up, the price is now
going down. Prices go down when your product loses value. You have to chase
revenue. Remember Proctor & Gamble's "Basics" product line launch?
Chasing revenue by cutting price.
<http://techcircle.vccircle.com/500/20690/>
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<http://news.google.com/news/story?ncl=http://techcircle.vccircle.com/500/20690/&hl=en&geo=us>
Sound-off 5/7
Belleville News Democrat
Nonetheless, I studied hard, went to medical school and got loans that had
to be paid back at set interest rates. I lived on student loans and I
worked more than 100 hours a week. During residency I worked 80 to 100
hours a week for minimal pay and had ...
<http://www.bnd.com/2012/05/06/2167429/sound-off-57.html>
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The Fenway Way
ABC7Chicago.com
In Boston, the city gave the Red Sox air rights to build several thousand
new seats above the Green Monster and loosened landmark restrictions to
allow more advertising and a bigger jumbotron. "There's always been
advertising in baseball parks, ...
<http://abclocal.go.com/wls/story?section=news/special_segments&id=8650718>
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<http://news.google.com/news/story?ncl=http://abclocal.go.com/wls/story%3Fsection%3Dnews/special_segments%26id%3D8650718&hl=en&geo=us>
NBC Plans Olympic-Size Test of Digital Limits
AdAge.com
Success -- in traffic numbers and ad sales -- could make NBC Sports the
poster child for the promise of digital viewing. But any significant
misstep could deal a setback to the network, which has been plagued with
ratings challenges for years.
<http://adage.com/article/digital/nbc-plans-olympicsize-test-digital-limits/234556>
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Rediff Launches RediffMail NG Android App; Issues
MediaNama.com
While the mobile mail service was initially deployed with MTNL as a paid
service, this appears to be an operator agnostic smartphone app based
deployment. So Android users will need a separate app just to access their
Rediffmail accounts.
<http://www.medianama.com/2012/05/223-rediff-launches-rediffmail-ng-android-app-issues/>
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Albert Pujols hits first homer of season, returns to empty Angels dugout
(VIDEO)
Yahoo! Sports (blog)
Steve 14 hours ago but the ads work flawlessly every time... WhiskeyBum •
9 hours ago He seems like a very nice person , but , he either lied about
his age , and/or he comes from a family that matures young and ages fast .
He is seriously in decline ...
<http://sports.yahoo.com/blogs/mlb-big-league-stew/albert-pujols-hits-first-homer-season-returns-empty-005622925.html>
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Obama's 'Life of Julia:' misleading on Social Security
Washington Post (blog)
However, the analysis also found that, with these changes, Social Security
benefits could continue to be paid through 2084. Some might argue that the
proposals are rather drastic. Still, as we have seen, if nothing is done,
there won't be enough money ...
<http://www.washingtonpost.com/blogs/fact-checker/post/obamas-life-of-julia-misleading-on-social-security/2012/05/07/gIQABzb06T_blog.html>
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Ayurveda misused get rich the quack way
IBNLive.com
He has paid-employees to trump up his products and the popularity he gets
is through ads. Another wizard can diagnose your problem simply by touching
some parts of your body. He claims that the accuracy of his findings can be
verified by lab tests.
<http://ibnlive.in.com/news/ayurveda-misused-get-rich-the-quack-way/255538-60-116.html>
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Higher drug costs coming
London Free Press
These papers need to support our green efforts and limit their ads to one
circulation.. Regarding the article, Canadian families surrender almost
half of their income (April 27). The report does not include taxes passed
on in the price paid.
<http://www.lfpress.com/comment/2012/05/07/19725406.html>
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Zynga Brings Branding to Draw Something
Gaming Bus
There are currently two versions of Draw Something: a free version that
displays banner ads, and a $1.99 version that comes without the banner ads.
The new purchased terms are in both the paid and free versions. It would
appear the shift is not working ...
<http://www.gamingbus.com/2012/05/07/zynga-brings-branding-draw/>
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=== Blogs - 1 new result for [paid ads] ===
Why Android Can't Monetize - Business Insider
By Alex Cocotas
Android developers can't get paid. ... However, he believes it is often a
self-fulfilling prophecy; developers choose to release a free, ad-supported
Android app. He pointed to Rovio's Angry Birds Space, one of the most
popular games of all time ...
<http://www.businessinsider.com/why-android-cant-monetize-2012-5>
Advertising
<http://www.businessinsider.com/advertising>
=== Web - 4 new results for [paid ads] ===
Ads For Paid Search Results Missing
I'm begining to think I'm going crazy. There are no paid ads in the search
results when I search Google or Yahoo. The right side of the screen may,
or.
<http://www.warriorforum.com/main-internet-marketing-discussion-forum/589740-ads-paid-search-results-missing.html>
How to count ad copy characters for paid search ads
Learn how to quickly count the length of paid search ads using the handy
Excel formula!
<http://chackamarketing.com/2012/05/having-trouble-determining-the-length-of-your-ad-copy/>
eBay Sellers Must Share Their Paid Listing Pages with Big Brands
eBay has ended testing and has officially begun displaying ads for brands
on the same product listing pages for which sellers pay eBay insertion
fees, ...
<http://www.auctionbytes.com/cab/abn/y12/m05/i02/s01>
Google Testing Paid Search Ads, Email Marketing Integration
It appears Google is testing a new ad format that would allow marketers to
integrate email marketing initiatives into paid search ads. The new format
would work ...
<http://www.askingsmarterquestions.com/google-testing-paid-search-ads-email-marketing-integration/>
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